
The Handbook of Communication and Corporate Social Responsibility
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There is an abundance of literature on corporate social responsibility (CSR), but little advice regarding how it should be communicated. This book represents the definitive research collection for CSR communication, taking stock of existing recommendations and demonstrating how the communication disciplines can make contributions to research gaps.
This book represents the definitive research collection forcorporate social responsibility communication, offeringcross-disciplinary and international perspectives from the topscholars in the field.
Addresses a gap in the existing CSR literature
Demonstrates the relevance of effective CSR communication forthe management of organizations
The 28 contributions come from top scholars in publicrelations, organizational communication, reputation management,marketing and management
Addresses a gap in the existing CSR literature
Demonstrates the relevance of effective CSR communication forthe management of organizations
The 28 contributions come from top scholars in publicrelations, organizational communication, reputation management,marketing and management