Philip Balsiger
Broschiertes Buch

The Fight for Ethical Fashion

The Origins and Interactions of the Clean Clothes Campaign

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Drawing on insights from qualitative fieldwork using a wide range of empirical sources, Philip Balsiger traces the emergence of the Clean Clothes Campaign back to the rise of 'consumer campaigns' and shows how tactics were adapted to market contexts in order to have retailers adopt and monitor codes of conduct. By comparing the interactions between