Annike Stahl
Broschiertes Buch

The Entrance in Foreign Markets in the Field of Biotechnology and the Consideration of Socio-Cultural Particularities

The Biotechnology Company MediGene and the People's Republic of China

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Seminar paper from the year 2010 in the subject Business economics - Business Management, Corporate Governance, grade: "noch nicht bekanntgegeben", Baden-Wuerttemberg Cooperative State University (DHBW), language: English, abstract: For many years now China represents one of the most popular target markets of the internationalisation of enterprises. The speed of economic development and social changes of China during the last years is indeed enormous and far above average. Today China is already the second largest economic nation and for many years receives the highest foreign investments worl...