Bob Langert (CSR Retired VP & McDonald's Corporati Sustainability

Gebundenes Buch

The Battle to Do Good

Inside McDonald's Sustainability Journey

Beschreibung

In The Battle to Do Good, former McDonaldâ s Executive Bob Langert takes readers on a behind-the-scenes tour of the restaurant giantâ s decades-long battle to do good, tackling tricky societal issues all while feeding 70 million people a day while attending to the bottom line.

Autor

Bob Langert led McDonald's Corporate Social Responsibility & Sustainability efforts for more than twenty-five years before retiring in 2015. Currently he is a columnist and editor-at-large for the GreenBiz Group and Senior Sustainability Advisor for The Context Network, the premier global and agribusiness consulting firm in advancing agriculture. He has been engaged in social responsibility issues at a global level since the late 1980s, leading environmental affairs, animal welfare, and Ronald McDonald Children's Charities' grants. He was appointed McDonald's first vice president to lead sustainability in 2006 with contributions spanning sustainable fish, coffee, palm oil, beef, packaging, extensive animal welfare progress, and nutrition strategy. In 2007, Langert was named as one of the 100 Most Influential in Business Ethics by Ethisphere.

Produktdetails

• Verlag: Emerald Publishing Limited
• Seitenzahl: 280
• Erscheinungstermin: 19. Januar 2019
• Englisch
• Abmessung: 235mm x 157mm x 20mm
• Gewicht: 522g
• ISBN-13: 9781787568167
• ISBN-10: 1787568164
• Artikelnr.: 53605441