The 'as if' society as a product of communication change
Ana-Maria Achim
Broschiertes Buch

The 'as if' society as a product of communication change

The staging of society and its reciprocal influences on politics, economics and the media

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The portrayal of individuals, politicians, celebrities and other decision-makers in various communication channels reveals a growing shift towards a society characterised by 'pretend' behaviour. The role of the media in staging various events, politicians or companies leads to reporting tailored to specific target groups. The international boundaries of information gathering are becoming blurred and, as a result, a global change in the perception and behaviour of individuals can be observed. Institutions such as politics, business and media companies are playing a decisive role in this social ...