William E. Blundell
Broschiertes Buch

The Art and Craft of Feature Writing

Based on the Wall Street Journal Guide

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Storytelling-how to catch and hold a reader's interest through artful narration of factual material William E. Blundell, one of the best writers on one of America's best-written papers-The Wall Street Journal-has put his famous Journal Feature-Writing Seminars into this step-by-step guide for turning out great articles. Filled with expert instruction on a complex art, it provides beginners with a systematic approach to feature writing and deftly teaches old pros some new tricks about: · How and where to get ideas · What readers like and don't like · Adding energy and interest to tired topic...