The ABCs of Evaluation
Timeless Techniques for Program and Project Managers
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A simply written, clearly explained guide to the concepts and methods of evolution, with a focus on mastering practical competencies Thoroughly revised and updated, the fourth edition of The ABCs of Evaluation is a thorough and readable introduction to program evaluation for students and practitioners alike. This book covers each of the important steps in the evaluation process, including building stakeholder relationships, designing programs, collecting and analyzing data, and reporting results. In addition to learning the basics of evaluation, readers will master theories and techniques that...
A simply written, clearly explained guide to the concepts and methods of evolution, with a focus on mastering practical competencies Thoroughly revised and updated, the fourth edition of The ABCs of Evaluation is a thorough and readable introduction to program evaluation for students and practitioners alike. This book covers each of the important steps in the evaluation process, including building stakeholder relationships, designing programs, collecting and analyzing data, and reporting results. In addition to learning the basics of evaluation, readers will master theories and techniques that will enable them to work effectively in evaluation settings, like how to: * Balance multiple goals and objectives, including those of the organization, the staff, and the client * Identify the appropriate evaluation model and data sources for any scenario * Go beyond simple questionnaires to determine whether a program has the intended positive effect * Establish accountability through initial and ongoing program evaluation The ABCs of Evaluation also includes new cases and scenarios from the social sciences, education, health, and human services. Throughout the book, charts, graphs, models, and lists help organize, extend, and facilitate the understanding of each evaluation concept. Each chapter covers a specific set of objectives or tasks, allowing readers to develop evaluation skills that will meet real-world needs.
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