Broschiertes Buch

Ted Bates (Executive)

Advertising Agency, New Haven, Connecticut

Herausgegeben: Meghan Jessalyn, Blossom

Beschreibung

Theodore Lewis "Ted" Bates (September 11, 1901 May 30, 1972) was an American advertising executive who founded a worldwide advertising agency that bears his name.Born in New Haven, Connecticut, Bates attended Phillips-Andover Academy, then graduated from Yale University in 1924. He founded Ted Bates & Co. in 1940, which evolved into the 21st century advertising agency Bates 141. His empire launched in Asia in the early 1960s after acquiring a stake in Cathay Advertising from George Patterson, an Australian advertising executive.

Produktdetails

• Verlag: Betascript Publishing / Sess Press
• Aufl.
• Seitenzahl: 128
• Englisch
• Abmessung: 220mm
• ISBN-13: 9786137876640
• ISBN-10: 6137876640
• Artikelnr.: 34701394