Technological Innovation and International Competitiveness for Business Growth
Gebundenes Buch

Technological Innovation and International Competitiveness for Business Growth

Challenges and Opportunities

Herausgegeben: Ferreira, João J. M.; Teixeira, Sérgio J.; Rammal, Hussain G.
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This book explores how companies combine technological innovation and competitive actions that create new opportunities for business growth in the international market. The complexity of designing today's technology platforms requires profound knowledge in multiple areas. Technology development and commercialization as an ongoing competitive process involves enabling and inhibiting mechanisms, which govern the speed and acceleration of technological innovation. To compete more effectively, potential competitors are using coopetition and pooling their resources for shared gain in areas where th...