Survival trees - a new method in innovation theory: A successful introduction of a method commonly used in survival analysis into the field of innovation diffusion theory
Burkhard von Wangenheim
Broschiertes Buch

Survival trees - a new method in innovation theory: A successful introduction of a method commonly used in survival analysis into the field of innovation diffusion theory

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This book deals with survival trees and their application to the analysis and prediction of innovation diffusion processes. Three major contributions of the book are noteworthy: Firstly, the author presents a very comprehensive, accurate and accessible overview of the current research activities on survival trees. This is particularly important because, due to the novelty of the method, no universally accepted best approach exists yet; many technical details of the method are still subject to ongoing research and debate. By providing an overview of the current state of research, the author ide...