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Strategic Planning and Multinational Trading Blocs

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Cross-border investments and cooperative business ventures are driving the global economy on an unprecedented scale. Business professionals and policy makers must be aware of the potential of trading blocs as a competitive weapon given the rising importance of multinational trade. The coming years promise to be the era of the Trade Pact Wars as Canada's recently announced trade talks with Chile, Germany's push for closer trans-Atlantic ties with the United States, and ASEAN efforts to promote intraregional trade all test the fledgling World Trade Organization in its role as the watchdog of glo...