Marcel Planellas

Gebundenes Buch

Strategic Decisions

Beschreibung

A tool for anyone facing the challenge of taking strategic decisions, this book offers thirty recognised and effective strategic models to choose from, concisely described in a process-led manner, and illustrated with graphics. It will appeal to M.B.A. students, students of corporate or business strategy, and practitioners and managers as well.

Autor

Marcel Planellas has been a professor in the Department of Strategy and General Management at ESADE Business School (Ramon Llull University), Barcelona since 1986. As a consultant, he has directed strategy reflection processes and has worked as an independent board member.

Produktdetails

• Verlag: Cambridge University Press
• Seitenzahl: 206
• Erscheinungstermin: 19. September 2019
• Englisch
• Abmessung: 222mm x 145mm x 16mm
• Gewicht: 428g
• ISBN-13: 9781108486248
• ISBN-10: 110848624X
• Artikelnr.: 56975985

Rezensionen

'Planellas and Muni provide a concise, comprehensive, and compelling account of widely used strategic decisions' issues and models. The book is a valuable resource for reflection on the process to follow and the questions to pose. It offers a range of insights enabling frameworks for anyone faced with the responsibility and challenge of making strategic decisions in organizations.' Silviya Svejenova, Copenhagen Business School