Starting Up in Business Networks
Broschiertes Buch

Starting Up in Business Networks

Why Relationships Matter in Entrepreneurship

Herausgegeben: Aaboen, Lise; La Rocca, Antonella; Lind, Frida; Perna, Andrea; Shih, Tommy
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This book offers a novel perspective on starting-up new business ventures through examining the process by which they become part of the existing business environment. The book highlights the importance of inter-organizational business relationships. Asserting that new ventures need to interact and connect with customers and suppliers, alongside policy actors and universities, Starting up in Business Networks demonstrates how beginning a new venture demands initiating and developing business relationships. Noting a lack of prior research into the process by which start-ups embed into an existi...