Smart Tourism and Social Media
Gebundenes Buch

Smart Tourism and Social Media

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Smart tourism is an upcoming concept, which involves the application of information and communication technology for the purpose of developing innovative tools and approaches for improving tourism. Some of the technologies on which smart tourism relies considerably are mobile communication, cloud computing, AI and virtual reality. Traditionally, tourists were passive recipients of services and had no say in the way tourism industry worked. However, the emergence of social media along with smart tourism has made it possible for tourists to share their experiences and provide feedback to the ind...