Six Rules for Creating Products People Love
An Introduction to the Ppl Rules
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Great and successful products do not just make money but they engender a love and devotion from their users. These are the Products People Love and they follow the six rules found in this book- the PPL Rules. Six Rules for Creating Products People Love provides clear and actionable guidelines for the design, development, and marketing of successful products. ¿ Make it Easy to get started ¿ Make it Useful ¿ Make it Easy-to-use ¿ Make it Valuable ¿ Make it Attractive ¿ Make it Trustworthy ______________________________________________ Praise for Six Rules for Creating Products People Love ...
Great and successful products do not just make money but they engender a love and devotion from their users. These are the Products People Love and they follow the six rules found in this book- the PPL Rules. Six Rules for Creating Products People Love provides clear and actionable guidelines for the design, development, and marketing of successful products. ¿ Make it Easy to get started ¿ Make it Useful ¿ Make it Easy-to-use ¿ Make it Valuable ¿ Make it Attractive ¿ Make it Trustworthy ______________________________________________ Praise for Six Rules for Creating Products People Love "Bruce D. Green's PPL Rules have forever changed the way I approach my work... a must-read for anyone looking to define optimal product development strategies." - Gwen Weinberg, Designer / Owner, Three by Three Seattle "Bruce D. Green has defined six essential rules that will successfully guide entrepreneurs to bring to market new products that will 'stick'." - Ken Krooner, Founder / President, ESRG, LLC
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