Service Management
Bhavik ShahSwati Halani
Broschiertes Buch

Service Management

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This book provides an introduction to service management. On Very basic note firstly, the authors give an overview of the specificities of services compared to the traditional approach centered on goods. They then discussed the different approaches to services and a wide range of service definitions. Understanding the particular attributes of services is essential, as a different approach and style of leadership is required compared to a production company. Service providers face a more heterogeneous environment, and with the advent of the Internet, they must compete with other businesses acro...