Albert Postma, Stefan Hartman, Ian Yeoman

Gebundenes Buch

Scenario Planning and Tourism Futures

Theory Building, Methodologies and Case Studies

Beschreibung

This book offers a practical guide for scenario planning to make sense of the future of tourism for practitioners, researchers and students. A variety of case studies are presented which demonstrate how scenario planning is deployed. They include learning points and questions to help readers understand key concepts, theories and applications.

Autor

Albert Postma is Professor of Strategic Foresight at the European Tourism Futures Institute, NHL Stenden University of Applied Sciences, the Netherlands. His research interests include foresight, scenario planning, tourism community relations and overtourism.

Produktdetails

• Verlag: Channel View Publications
• Seitenzahl: 260
• Erscheinungstermin: 10. Dezember 2024
• Englisch
• Abmessung: 240mm x 161mm x 19mm
• Gewicht: 558g
• ISBN-13: 9781845418878
• ISBN-10: 1845418875
• Artikelnr.: 70978668