Wrathall, Jeffrey, PhD (Event Management Lecturer and Course Leader, Steriopoulos, Effie, PhD (Faculty of H Lecturer of Event Management

Gebundenes Buch

Reimagining and Reshaping Events

Theoretical and practical perspectives

Beschreibung

A unique and user-friendly text which advances managerial views on how the event industry is transforming. Packed with international real-life case studies and examples, it contextualises theory and illustrates how the industry has had to adapt whilst still considering key technological and sustainability issues.

Produktdetails

• Verlag: Goodfellow Publishers Limited
• Seitenzahl: 256
• Erscheinungstermin: 5. Januar 2022
• Englisch
• Abmessung: 193mm x 252mm x 27mm
• Gewicht: 732g
• ISBN-13: 9781911635871
• ISBN-10: 1911635875
• Artikelnr.: 62475022