R & D Collaboration on Trial: Realizing Value from the Corporate Image
David V. Gibson
Gebundenes Buch

R & D Collaboration on Trial: Realizing Value from the Corporate Image

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Shaken by the dramatic inroads made by Japanese competitors into high-tech electronics, a number of US electronic firms joined forces in 1982 to form the first US for-profit research consortium: MCC (Microelectronics and Computer Technology Corp.). This book describes MCC's formation and the problems it encountered.