Jacquie L'Etang

Gebundenes Buch

Public Relations

Concepts, Practice and Critique

Beschreibung

This book introduces students to the key concepts in Public Relations and draws on a wide range of interdisciplinary sources to encourage students to think critically about public relations as an occupation, to widen their intellectual perspective on the subject, and to really engage the thinking that has shaped both the discipline and practice of public relations.

Autor

Jacquie L¿Etang¿s books and articles have largely focused on historical, historiographical and critical themes in public relations. Recently retired, her career was spent at the University of Stirling and Queen Margaret University (QMU), Edinburgh. She currently supervises some doctoral students at QMU.

Produktdetails

• Verlag: SAGE Publications Ltd
• Seitenzahl: 306
• Erscheinungstermin: 29. November 2007
• Englisch
• Abmessung: 241mm x 196mm x 21mm
• Gewicht: 769g
• ISBN-13: 9781412930475
• ISBN-10: 1412930472
• Artikelnr.: 22837970