Public Policy Argumentation and Debate

A Practical Guide for Advocacy, Second Edition

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Through an exclusive focus on public policy advocacy, Dalton and Butler offer practical guidance for determining the fundamental issues that make up a controversy and what expectations public audiences will have for advocacy based on the issues and the burdens of advocates challenging or defending the status quo. Through examples that span a wide range of advocacy situations and subjects of contemporary importance, the authors build a framework for public policy advocacy that is organic to the communication discipline, recover and refresh foundational lessons about the uses of evidence, and pr...