John Desmond

Broschiertes Buch

Psychoanalytic Accounts of Consuming Desire

Hearts of Darkness

Beschreibung

Provides an accessible introduction to psychoanalytic explanations of consumer desire. Topics are drawn widely to reflect the scope of Freud's vision and include dreams, sexuality and hysteria. Discussion is widened to selectively include authors such as Melanie Klein and Jacques Lacan, and to include evaluation of current research.

Autor

JOHN DESMOND is a reader in management at the University of St. Andrews, UK. He was born in Derry and currently lives equably in exile in Scotland with his wife Fiona. John's other books are Consuming Behaviour (Palgrave, 2003) and Fundamentals of Marketing (2007), co-authored with Marilyn Stone.

Produktdetails

• Verlag: Palgrave Macmillan / Palgrave Macmillan UK / Springer Palgrave Macmillan
• Artikelnr. des Verlages: 978-1-349-32178-0
• 1st ed. 2013
• Seitenzahl: 312
• Erscheinungstermin: 28. November 2012
• Englisch
• Abmessung: 216mm x 140mm x 17mm
• Gewicht: 394g
• ISBN-13: 9781349321780
• ISBN-10: 1349321788
• Artikelnr.: 44712025