Vicky Wu draws upon over 30 years of marketing expertise at the highest levels-serving in CMO and CEO roles, working with Fortune 500 companies, and leading marketing for multi-million- and multi-billion-dollar organizations. Her career also spans the nonprofit sector, where she developed impactful strategies with little to no budget, giving her a unique ability to make smart marketing work in any environment.Vicky has built marketing departments from scratch, led rebrands, launched national campaigns, and created systems that scale. Her strategies have helped businesses double revenue, triple engagement, and cut wasteful ad spend-often within months. Whether she's consulting on brand voice, digital campaigns, or full-stack marketing strategy, her focus is always the same: results that matter.After years of watching small businesses and solo entrepreneurs get priced out of real marketing expertise, Vicky founded her own firm to fix that. She now focuses on providing SMBs with effective, efficient, easy-to-implement, and affordable marketing strategies-giving them access to the same level of expertise as the big guys that entrepreneurs may not otherwise be able to afford.Known for her no-fluff, data-backed approach, Vicky helps business owners finally connect the dots between what they're doing and what actually works. Whether through her fractional CMO services, publishing support, or hands-on coaching, she equips entrepreneurs to stop guessing and start growing.When she's not leading marketing transformations, Vicky is also a visual artist and fiction author. Her creativity fuels everything she does, from writing to branding to helping entrepreneurs bring their vision to life.
