Anna Lena Bischoff
Broschiertes Buch

Organizational culture persistence versus change at IKEA. How it is expressed and experienced over time in a company with a cultural focus

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Master's Thesis from the year 2017 in the subject Business economics - Business Management, Corporate Governance, grade: 1,7, Linneaus University, language: English, abstract: The Research question of this thesis is: How is organizational culture expressed and experienced over time in a company with a cultural focus? The purpose is to describe how a multinational company with a strong focus on the management of culture and values re-interprets their core cultural values in the face of modernization and internationalization. At the same time, the preservation of the cultural core is investigate...