Online Hate Speech in Response to Music Videos?
María I. Aceña Monzón
Broschiertes Buch

Online Hate Speech in Response to Music Videos?

A Quantitative Content Analysis of YouTube Comments of Pop and Latin Pop Music Videos

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This book analyzed the kind of feedback given to music videos of female and male artists on YouTube. Five types of feedback were distinguishing in the comments; Compliment, Neutral, Critical, Hostile and Excluded. The theoretical basis of this investigation is the group-focused enmity syndrome and it focused on the hostile feedback given and additionally observed if the sexualization contained in music videos causes any differences in the amount of published hateful comments. The aim is to reveal if there are differences regarding artist gender and their musical genres Pop and Latin pop. A qua...