Mark Egan

Gebundenes Buch

Nudge

Improving Decisions About Health, Wealth and Happiness

Beschreibung

Do people always act rationally and in their own best interests? Thaler and Sunstein do not believe so. They are convinced that psychological factors often stop people from making the best decisions.

Autor

Mark Egan is a doctoral candidate in behavioural science at the University of Stirling Management School. He holds an MSc in human decision science from Maastricht University and, in addition to his doctoral research, works with the Behavioural Insights Team advising the UK government on behavioural science and policy decisions.

Produktdetails

• The Macat Llibrary
• Verlag: Macat International Limited
• Seitenzahl: 96
• Erscheinungstermin: 15. Juli 2017
• Englisch
• Abmessung: 137mm x 208mm x 12mm
• Gewicht: 202g
• ISBN-13: 9781912303670
• ISBN-10: 1912303671
• Artikelnr.: 51501862