Gary Shapiro

Broschiertes Buch

Ninja Innovation

Beschreibung

New York Times - Wall Street Journal - USA Today Bestseller

Taking readers inside the most cutting-edge businesses, Ninja Innovation is the ultimate guide to achieving victory in today's innovate-or-die economy

Gary Shapiro has observed the world's most innovative businesses from his front-row seat as leader of the Consumer Electronics Association and its influential annual trade show, the International CES. Now he reveals the ten secrets of "ninja innovators" like Apple, Amazon, Google, Microsoft, and many others.

What does it take to succeed? Discipline. Mission-oriented strategy. Adaptability. Decisiveness. And a will for victory. In short, today's most successful businesses are "ninja innovators." Drawn from Gary Shapiro's three decades of experience leading the consumer electronics industry, Ninja Innovation takes readers behind the scenes of today's top enterprises, uncovering their ten essential strategies for success.

Autor

Gary Shapiro is president and CEO of the Consumer Technology Association (CTA)® which represents over 1300 consumer technology companies and owns and produces CES® — the Global Stage for Innovation. As head of CTA for more than three decades, he has ushered the consumer technology industry through major periods of technological upheaval and transformation. Shapiro is also the New York Times bestselling author of Ninja Future: Secrets to Success in the New World of Innovation (HarperCollins, 2019), Ninja Innovation: The Ten Killer Strategies of the World’s Most Successful Businesses (HarperCollins, 2013), and The Comeback: How Innovation Will Restore the American Dream (Beaufort, 2011). Through these books and through television appearances, and as a columnist whose more than 1200 opinion pieces have appeared in publications such as The Wall Street Journal, The New York Times and The Washington Post, Shapiro has helped direct policymakers and business leaders on the importance of innovation in the U.S. economy.

Produktdetails

• New York Times Bestseller
• Verlag: HarperCollins US
• Seitenzahl: 258
• Erscheinungstermin: 28. April 2020
• Englisch
• Abmessung: 203mm x 133mm x 15mm
• Gewicht: 164g
• ISBN-13: 9780062242334
• ISBN-10: 0062242334
• Artikelnr.: 39034735

Rezensionen

"Gary Shapiro's 'ninja' approach to business success is exactly what the American spirit is all about-impatient, bold, and agile. It's what propels the most innovative companies, keeping us around for the long haul, as we continue to transform and make meaningful progress in the world." URSULA BURNS, Chairman and CEO of Xerox Corporation