Neuroliberalism

Behavioural Government in the Twenty-First Century

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Many governments in the developed world can now best be described as 'neuroliberal': having a combination of neoliberal principles with policy initiatives derived from insights in the behavioural sciences. Neuroliberalism presents the results of the first critical global study of the impacts of the behavioural sciences on public policy and government actions, including behavioural economics, behavioural psychology and neuroeconomics. Drawing on interviews with leading behaviour change experts, organizations and policy-makers, and discussed in alignment with a series of international case studi...