Adrian Demuth
Broschiertes Buch

Mobile Payment and Customer Behavior. Where does Germany stand?

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Essay from the year 2020 in the subject Business economics - Investment and Finance, grade: 1, University of Applied Sciences Ludwigshafen, course: Finance und Economics, language: English, abstract: Mobile Payment represents a global trend of the future, which is already commonplace in some countries. This trend needs to be examined and analysed more closely. Which effects does Mobile Payment have on the consumer and which problems might be the reason for the different acceptance and spread of Mobile Payment? These questions are discussed in more detail in the following paper, which deals wit...