Mark Penn
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Mark Penn

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Mark J. Penn (born January 15, 1954), is the worldwide CEO of the public relations firm Burson-Marsteller and president of the polling firm Penn, Schoen and Berland Associates. In September 2007, he released a book titled Microtrends: The Small Forces Behind Tomorrow's Big Changes, which examines small trends sweeping the world. Penn's clients have included political and business leaders, including U.S. President Bill Clinton, U.K. Prime Minister Tony Blair, and Microsoft Chairman Bill Gates; he also served as chief strategist and pollster to Hillary Clinton in her 2008 presidential campaign. ...