Robert Waschik, Tim Fisher, David Prentice

Gebundenes Buch

Managerial Economics

A Strategic Approach

Beschreibung

This second edition of a successful textbook builds on the solid grounding of the previous edition and its introduction of the key pillars of game theory into managerial decision-making. Taking an international perspective, the book reflects cutting edge developments in economics such as behavioural economics and auction theory and shows how these can be applied in the workplace.

Produktdetails

• Verlag: Routledge
• Seitenzahl: 402
• Erscheinungstermin: 22. März 2010
• Englisch
• Abmessung: 250mm x 175mm x 26mm
• Gewicht: 870g
• ISBN-13: 9780415495097
• ISBN-10: 0415495091
• Artikelnr.: 29920571