Logistics management - Particularities and Tendencies
Growing organizational competitiveness and customer satisfaction through efficient management of logistics activities
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The management of logistics activities can be an extremely important source for an organization to generate potential competitive advantage. Logistics, itself, is today an integrative element for a big part of the functions of a business organization and based on the activities from this area serious concerns in improving the global results of an organization can be identified. Starting from these premises we must state that the present book focuses on one crucial element from the management of the business organizations that of identifying the most appropriate ways to increase both competitiv...
The management of logistics activities can be an extremely important source for an organization to generate potential competitive advantage. Logistics, itself, is today an integrative element for a big part of the functions of a business organization and based on the activities from this area serious concerns in improving the global results of an organization can be identified. Starting from these premises we must state that the present book focuses on one crucial element from the management of the business organizations that of identifying the most appropriate ways to increase both competitiveness and customer's satisfaction. In the context of an economy based on knowledge and innovation, one asset in the competition from different markets is the design and implementation of a performing management of logistics activities which can provide serious resources for cutting costs or for increasing the customer's level of satisfaction.
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