Natalie Victoria Wilmot

Gebundenes Buch

Language Management

From Bricolage to Strategy in British Companies

Beschreibung

This book draws on case studies of language management within British organisations to examine the decisions they make about language diversity in their professional communications in order to be successful in a multilingual world.

Autor

Natalie Victoria Wilmot is Associate Professor in International Business and Deputy Head of the School of Management, University of Bradford, UK. Her research interests include language management, translation in organisational contexts and qualitative methodology.

Produktdetails

• Language at Work
• Verlag: Multilingual Matters
• Seitenzahl: 178
• Erscheinungstermin: 1. August 2022
• Englisch
• Abmessung: 240mm x 161mm x 14mm
• Gewicht: 410g
• ISBN-13: 9781800415928
• ISBN-10: 1800415923
• Artikelnr.: 63564384