Julian Birkinshaw, Ken Mark

Broschiertes Buch

Key MBA Models

The 60+ Models Every Manager and Business Student Needs to Know

Beschreibung

Understand the key management models that make up your business school syllabus Effectively apply academic management models to your professional life Quickly identify the most relevant tools for you and find out how best to utilise them

Autor

Julian Birkinshaw is Professor and Chair of Strategy & Entrepreneurship at LBS. He's a Fellow of the British Academy & holds PhD & MBA degrees. He was recently placed 39th on the global “Thinkers 50” list of thought leaders in the field of management. Ken Mark is a businessman, entrepreneur, research & writer. He's written more than 100 case studies for use in MBA classrooms.

Produktdetails

• Verlag: Pearson Education Limited
• Seitenzahl: 296
• Erscheinungstermin: 21. Mai 2015
• Englisch
• Abmessung: 233mm x 156mm x 20mm
• Gewicht: 452g
• ISBN-13: 9781292016856
• ISBN-10: 129201685X
• Artikelnr.: 42017970