Keeping Your Business Alive With Data Mining and OLAP
Discovering the blind side of business
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Since business carried an "e" (e-business), companies are deluged by data, business transactions and competitors became invisible, historical hardware and software companies became competitors, banks are now competing with telecommunications companies, and simple Websites became predatory competitors of long-established multinational marketing companies.To survive in the current marketplace, it is an imperative for businesses to develop wise corporate strategies that emphasize the strategic use of IT not only in supporting business processes and decisions, but competition as well. The tricky q...
Since business carried an "e" (e-business), companies are deluged by data, business transactions and competitors became invisible, historical hardware and software companies became competitors, banks are now competing with telecommunications companies, and simple Websites became predatory competitors of long-established multinational marketing companies.To survive in the current marketplace, it is an imperative for businesses to develop wise corporate strategies that emphasize the strategic use of IT not only in supporting business processes and decisions, but competition as well. The tricky question now is to know how to do so in such an invisible environment? A debut of solution can be digging deeply in the mountains of business data to discover the hidden historical patterns that they carry.
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