The goal of this book is for students to develop a sociological imagination, or perspective, that allows them to think broadly about the problems and issues in their individual lives, and move beyond the limitations of myopic individualism. By starting with consumer culture, and the "stuff" it so voluminously produces, this book will encourage students to unpack the back-story behind the stuff they love (and the stuff they hate). Through this process, they will see that the seemingly individual act of shopping - whether that be selecting a tube of toothpaste, or ordering a pair of shoes online…mehr
The goal of this book is for students to develop a sociological imagination, or perspective, that allows them to think broadly about the problems and issues in their individual lives, and move beyond the limitations of myopic individualism. By starting with consumer culture, and the "stuff" it so voluminously produces, this book will encourage students to unpack the back-story behind the stuff they love (and the stuff they hate). Through this process, they will see that the seemingly individual act of shopping - whether that be selecting a tube of toothpaste, or ordering a pair of shoes online - is never a solo experience. Instead, it is a profoundly collective phenomenon that joins the cultural and the material world, individual agents with broader structures, and local realities with global trends.
Josée Johnston is Associate Professor of Sociology at the University of Toronto. She is co-author of Foodies: Democracy and Distinction in the Gourmet Foodscape, second edition and Food and Femininity. Kate Cairns is Assistant Professor in the Department of Childhood Studies at Rutgers University. She is co-author of Food and Femininity. Shyon Baumann is Associate Professor of Sociology at the University of Toronto. He is co-author of Foodies: Democracy and Distinction in the Gourmet Foodscape, second edition.
Inhaltsangabe
CONTENTS IN BRIEF Preface for Instructors Preface for Students Acknowledgements Chapter 1. A Day in the Life of Your Jeans: Using Our Stuff to Discover Sociology Part I. Surviving (and thriving) in Consumer Culture Chapter 2. You Are What You Eat: Culture, Norms, and Values Chapter 3. Fast Food Blues: Work in a Global Economy Chapter 4. Coffee: Status, Distinction, and 'Good' Taste Part II. Fitting In: Being Part of the Group Chapter 5. Shopping Lessons: Consuming Social Order Chapter 6. Get in the Game: Race, Merit, and Group Boundaries Chapter 7. Barbies and Monster Trucks: Socialization and 'Doing Gender' Chapter 8. Dreaming of a White Wedding: Marriage, Family, and Heteronormativity Chapter 9. I <3 My Phone: Technology and Social Networks Part III. Standing Out: Individuals Negotiating the Social World Chapter 10. Branding Your Unique Identity(TM): Consumer Culture and the Social Self Chapter 11. Looking Good: Ideology, Intersectionality, and the Beauty Industry Chapter 12. What's On Your Playlist? Subcultures, Racism, and Cultural Appropriation Chapter 13. Our Love-Hate Relationship with the Car: Masculinity, Industry, and Environmental Sustainability Appendix: Advertising and Society: An Overview of Sociological Methods Glossary / Index Index of Key Sociological Concepts Bibliography
CONTENTS IN BRIEF Preface for Instructors Preface for Students Acknowledgements Chapter 1. A Day in the Life of Your Jeans: Using Our Stuff to Discover Sociology Part I. Surviving (and thriving) in Consumer Culture Chapter 2. You Are What You Eat: Culture, Norms, and Values Chapter 3. Fast Food Blues: Work in a Global Economy Chapter 4. Coffee: Status, Distinction, and 'Good' Taste Part II. Fitting In: Being Part of the Group Chapter 5. Shopping Lessons: Consuming Social Order Chapter 6. Get in the Game: Race, Merit, and Group Boundaries Chapter 7. Barbies and Monster Trucks: Socialization and 'Doing Gender' Chapter 8. Dreaming of a White Wedding: Marriage, Family, and Heteronormativity Chapter 9. I <3 My Phone: Technology and Social Networks Part III. Standing Out: Individuals Negotiating the Social World Chapter 10. Branding Your Unique Identity(TM): Consumer Culture and the Social Self Chapter 11. Looking Good: Ideology, Intersectionality, and the Beauty Industry Chapter 12. What's On Your Playlist? Subcultures, Racism, and Cultural Appropriation Chapter 13. Our Love-Hate Relationship with the Car: Masculinity, Industry, and Environmental Sustainability Appendix: Advertising and Society: An Overview of Sociological Methods Glossary / Index Index of Key Sociological Concepts Bibliography
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