Eleonora Pantano, Bang Nguyen, Charles Dennis

Gebundenes Buch

Internet Retailing and Future Perspectives

Beschreibung

With accessibly written features such as key learning points, questions, think points and further reading, Internet Retailing and Future Perspectives is ideal for anyone using, studying or researching e-commerce.

Autor

Eleonora Pantano is a Senior Lecturer in Marketing at University of Bristol, UK Bang Nguyen is an Associate Professor of the Marketing Department at East China University of Science and Technology, China. Charles Dennis is a Professor of Consumer Behaviour at Middlesex University London, UK Sabine Gerlach is a Lecturer in Marketing at the University of Lincoln, UK. Bill Merrilees is Professor of Marketing at Griffith University, Australia

Produktdetails

• Verlag: Routledge
• 2. Auflage
• Seitenzahl: 364
• Erscheinungstermin: 12. Dezember 2016
• Englisch
• Abmessung: 240mm x 161mm x 24mm
• Gewicht: 710g
• ISBN-13: 9781138940512
• ISBN-10: 1138940518
• Artikelnr.: 75422331