Liam FitzPatrick, Klavs Valskov

Broschiertes Buch

Internal Communications

A Manual for Practitioners

Beschreibung

Learn what good practice looks like and how to apply it with this no-nonsense guide to devising an internal communications strategy.

Autor

Liam FitzPatrick is Joint Managing Partner of change communication consultancy Agenda Strategies. He has worked both in-house and for major consultancies running change campaigns, developing communications teams and advising on metrics and evaluation. Liam co-founded the Black Belt series of training for internal communicators and lectures and has served as an external examiner at UK universities. A Fellow of the UK Chartered Institute of Public Relations, he has been involved in planning the education and training of PR practitioners. He is a also member of the Global Certification Council of the International Association of Business Communicators. Klavs Valskov is Joint Managing Partner of change communication consultancy Agenda Strategies. Since 1999 he has worked in PR, marketing and communication with organisations including L'Oreal, Accenture, Nordea Bank and the Danish Government. From 2008-2013 Klavs was the award-winning Global Director of Communication in Maersk Line managing a team around the world working on public relations, crises, internal communications, social media and customer campaigns. Klavs is part of the Advisory Board at the Institute of Business Communication at Copenhagen Business School. He holds a double MA in Communication and Business Studies.

Produktdetails

• PR In Practice
• Verlag: Kogan Page Ltd
• Seitenzahl: 272
• Erscheinungstermin: 1. August 2014
• Englisch
• Abmessung: 234mm x 156mm x 15mm
• Gewicht: 420g
• ISBN-13: 9780749469320
• ISBN-10: 0749469323
• Artikelnr.: 39122645