Jean-Claude Usunier

Gebundenes Buch

Intercultural Business Negotiations

Deal-Making or Relationship Building

Beschreibung

Intercultural Business Negotiations is an accessible resource for managers, leaders and those interested in or studying business negotiations globally. It is accompanied by an author run companion website containing negotiation simulations, instructions for players and teaching notes for instructors.

Autor

Jean-Claude Usunier is Emeritus Professor in the Faculty of Business and Economics at the University of Lausanne, Switzerland. He has more than 30 years' experience in cultural and linguistic aspects of international marketing, intercultural business negotiations, and comparative management and has published 15 books and many research articles in international journals.

Produktdetails

• Verlag: Routledge
• Seitenzahl: 376
• Erscheinungstermin: 25. September 2018
• Englisch
• Abmessung: 240mm x 161mm x 25mm
• Gewicht: 728g
• ISBN-13: 9781138577022
• ISBN-10: 1138577022
• Artikelnr.: 54400514