Integration Marketing
How Small Businesses Become Big Businesses - And Big Businesses Become Empires
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The biggest, most successful businesses you can think of all started small and grew their way to massive success. What was their secret? Is there something those companies have in common-from Microsoft to McDonald's to U.S. Steel-that helped them grow from small businesses to globe-spanning corporations?The answer is "yes," and it's right here. The common thread between all big-growth companies is their reliance on the art of what online business pioneer Mark Joyner calls Integration Marketing to spur methodical, reliable growth from one level to the next. Joyner's Integration Marketing theory...
The biggest, most successful businesses you can think of all started small and grew their way to massive success. What was their secret? Is there something those companies have in common-from Microsoft to McDonald's to U.S. Steel-that helped them grow from small businesses to globe-spanning corporations?
The answer is "yes," and it's right here. The common thread between all big-growth companies is their reliance on the art of what online business pioneer Mark Joyner calls Integration Marketing to spur methodical, reliable growth from one level to the next. Joyner's Integration Marketing theory is a radically new business approach that has already built a fanatical base of tens of thousands of entrepreneurs who are using it to pull off what some are referring to as "business miracles" with a zero-dollar ad budget.
Now, Mark Joyner finally puts this amazing business-transforming methodology down on paper and shows you how to apply it to your own business, no matter its size. Integration Marketing is a simple, innovative, and effective system that helps you find hidden marketing opportunities, bring in a limitless supply of new customers, and grow your business steadily, predictably, and strategically. Most importantly, it takes the guesswork out of marketing by using predictive math to gauge the likelihood of success for any new marketing opportunity-before you commit time and resources to it.
Even better, once you put Integration Marketing to work in your business, the methodology will continue to work without any additional effort. No longer will you miss out on profit opportunities that are right under your nose. You'll be able to see your competitive battlefield clearly and develop a flexible, intelligent strategy that will keep your business in the black.
This isn't just some new buzzword for the same old ideas-it's a complete suite of strategic tools that make marketing accountable, reliable, predictable, and effective. It's not complicated and it's not a magic bullet; it's a straightforward, proven system for getting exactly what you and your business need to grow-more profit faster. Leading Internet marketing expert Mark Joyner offers a business-transforming marketing methodology
What is the common thread that runs between all of the great billion-dollar success stories from Microsoft to McDonald's? According to Mark Joyner, it's "Integration Marketing." Observing companies that made the leap from small to big-and big to empire-Mark shows how it was done. Then, he puts it together into a simple, innovative system for growth that any company can use to scale up to the next level-and then the next-methodically and reliably. Using real-world case studies, Joyner presents a system that lets business owners and leaders find marketing opportunities that bring in limitless customers, maximize the dollars they earn from every new customer, and steadily and strategically grow their business. Plus, Joyner's methodology includes a new tool no marketer has ever had before: a way to use predictive math to gauge the likelihood of success for any marketing opportunity before anyone commits resources to a new tactic. Unlike other marketing books, Integration Marketing offers accountability, predictability, and the ability to put real dollar value on every marketing effort.
Mark Joyner (Auckland, New Zealand) is one of the world's leading Internet marketers and the former CEO of Aesop Marketing Corporation. He was an early pioneer of many of today's biggest online trends and the author of three other Wiley titles, Simpleology (978-0-470-09522-5), The Great Formula (978-0-471-77823-3), and The Irresistible Offer (978-0-471-73894-7). PRAISE FOR Integration Marketing
"The most important book of the year."
--Codrut Turcanu, founder of Remarkable Blogging, www.RemarkableBlogging.com
"Mark Joyner's new book rocks! After reading it yesterday evening, I put all other work on hold to create two integration marketing processes-and have been spreading the word about them. Already, within twenty-four hours, I've started seeing results. And the way I've implemented it is rudimentary and basic. There are so many nuances to make it more powerful and effective. To think so much wisdom and insight can be packed into such a short volume . . . wow! I'm urging everyone I care about in a business sense to stop everything else and read Integration Marketing right now."
--Dr. Mani Sivasubramanian, www.DrMani.name
"I've read the book four times in one day. I gave my first lecture on Integration Marketing to my staff today-it generated incredible excitement."
--Alan Walker, CEO, Knowledgism, www.knowledgism.com
"[Joyner deserves] a standing ovation for explaining so concisely how McDonald's and Microsoft are able to dominate their markets."
--Ian Del Carmen, President and CEO, Fireball Planet Corporation, www.FireballPlanet.com
"My company generated an additional $20,368 in revenue last month as a direct result of Joyner's integration marketing concepts."
--Frank Bauer, founder, Add2It, www.add2it.com
"I bought a $750,000 house in cash last year-pretty much because of the Integration Marketing strategies Mark taught us. It's now the major driving force of the growth of our company."
--Tellman Knudson, CEO, Overcome Everything, Inc., www.OvercomeEverything.com
"I must say . . . it's the most important book I've ever read. It's beyond the level of any other marketing strategy."
--Jason Mangrum, author of The Official Internet Business Q&A Report
The answer is "yes," and it's right here. The common thread between all big-growth companies is their reliance on the art of what online business pioneer Mark Joyner calls Integration Marketing to spur methodical, reliable growth from one level to the next. Joyner's Integration Marketing theory is a radically new business approach that has already built a fanatical base of tens of thousands of entrepreneurs who are using it to pull off what some are referring to as "business miracles" with a zero-dollar ad budget.
Now, Mark Joyner finally puts this amazing business-transforming methodology down on paper and shows you how to apply it to your own business, no matter its size. Integration Marketing is a simple, innovative, and effective system that helps you find hidden marketing opportunities, bring in a limitless supply of new customers, and grow your business steadily, predictably, and strategically. Most importantly, it takes the guesswork out of marketing by using predictive math to gauge the likelihood of success for any new marketing opportunity-before you commit time and resources to it.
Even better, once you put Integration Marketing to work in your business, the methodology will continue to work without any additional effort. No longer will you miss out on profit opportunities that are right under your nose. You'll be able to see your competitive battlefield clearly and develop a flexible, intelligent strategy that will keep your business in the black.
This isn't just some new buzzword for the same old ideas-it's a complete suite of strategic tools that make marketing accountable, reliable, predictable, and effective. It's not complicated and it's not a magic bullet; it's a straightforward, proven system for getting exactly what you and your business need to grow-more profit faster. Leading Internet marketing expert Mark Joyner offers a business-transforming marketing methodology
What is the common thread that runs between all of the great billion-dollar success stories from Microsoft to McDonald's? According to Mark Joyner, it's "Integration Marketing." Observing companies that made the leap from small to big-and big to empire-Mark shows how it was done. Then, he puts it together into a simple, innovative system for growth that any company can use to scale up to the next level-and then the next-methodically and reliably. Using real-world case studies, Joyner presents a system that lets business owners and leaders find marketing opportunities that bring in limitless customers, maximize the dollars they earn from every new customer, and steadily and strategically grow their business. Plus, Joyner's methodology includes a new tool no marketer has ever had before: a way to use predictive math to gauge the likelihood of success for any marketing opportunity before anyone commits resources to a new tactic. Unlike other marketing books, Integration Marketing offers accountability, predictability, and the ability to put real dollar value on every marketing effort.
Mark Joyner (Auckland, New Zealand) is one of the world's leading Internet marketers and the former CEO of Aesop Marketing Corporation. He was an early pioneer of many of today's biggest online trends and the author of three other Wiley titles, Simpleology (978-0-470-09522-5), The Great Formula (978-0-471-77823-3), and The Irresistible Offer (978-0-471-73894-7). PRAISE FOR Integration Marketing
"The most important book of the year."
--Codrut Turcanu, founder of Remarkable Blogging, www.RemarkableBlogging.com
"Mark Joyner's new book rocks! After reading it yesterday evening, I put all other work on hold to create two integration marketing processes-and have been spreading the word about them. Already, within twenty-four hours, I've started seeing results. And the way I've implemented it is rudimentary and basic. There are so many nuances to make it more powerful and effective. To think so much wisdom and insight can be packed into such a short volume . . . wow! I'm urging everyone I care about in a business sense to stop everything else and read Integration Marketing right now."
--Dr. Mani Sivasubramanian, www.DrMani.name
"I've read the book four times in one day. I gave my first lecture on Integration Marketing to my staff today-it generated incredible excitement."
--Alan Walker, CEO, Knowledgism, www.knowledgism.com
"[Joyner deserves] a standing ovation for explaining so concisely how McDonald's and Microsoft are able to dominate their markets."
--Ian Del Carmen, President and CEO, Fireball Planet Corporation, www.FireballPlanet.com
"My company generated an additional $20,368 in revenue last month as a direct result of Joyner's integration marketing concepts."
--Frank Bauer, founder, Add2It, www.add2it.com
"I bought a $750,000 house in cash last year-pretty much because of the Integration Marketing strategies Mark taught us. It's now the major driving force of the growth of our company."
--Tellman Knudson, CEO, Overcome Everything, Inc., www.OvercomeEverything.com
"I must say . . . it's the most important book I've ever read. It's beyond the level of any other marketing strategy."
--Jason Mangrum, author of The Official Internet Business Q&A Report
