Martha Corrales–estrad

Gebundenes Buch

Innovation and Entrepreneurship

Beschreibung

The world of business is constantly changing. Here, a cast of key players from Latin America explore the conceptual foundations, methodologies, and tools for mini-cases and business challenges to innovation and entrepreneurship in emerging markets.

Autor

Dr. Martha Corrales-Estrada is a Full Professor in Business Innovation at EGADE Business School, Tecnologico de Monterrey, Mexico. Her research looks at the areas of business innovation based on information technology; sustainable business models; design thinking; digital transformation; sharing economy; co-working spaces; enterprise social networks, collaboration and virtual work models.

Produktdetails

• Verlag: Emerald Publishing Limited
• Seitenzahl: 290
• Erscheinungstermin: 27. September 2019
• Englisch
• Abmessung: 235mm x 157mm x 20mm
• Gewicht: 574g
• ISBN-13: 9781789737028
• ISBN-10: 1789737028
• Artikelnr.: 56156727