Information Technology and Competitive Advantage in Small Firms
Brian WebbFrank Schlemmer
Broschiertes Buch

Information Technology and Competitive Advantage in Small Firms

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Does Information Technology matter? This book argues that even as Information Technology hardware, software, data and associated processes are becoming more of a commodity, it has never been more important to manage Information Technology as a strategic asset. However, managing Information Technology as a strategic asset is notoriously difficult, as is studying the impact of Information Technology on firm performance. This book sets out to identify, explain and critically evaluate current research in this area. A unique feature of this book is the use of economic theory to explain management t...