Brian Webb, Frank Schlemmer

Broschiertes Buch

Information Technology and Competitive Advantage in Small Firms

Beschreibung

Well structured and coherent, this book examines Information Technology as a strategic asset; covering first principles, reviewing existing theories and methods and testing selected theories using empirical data.

Autor

Brian Webb is Senior Lecturer at Queen's University Management School, Belfast. Frank Schlemmer is the owner and manager of a number of small independent retail companies based in Germany and holds a doctorate from Queen's University Management School, Belfast.

Produktdetails

• Verlag: Routledge
• Seitenzahl: 192
• Erscheinungstermin: 4. März 2015
• Englisch
• Abmessung: 216mm x 140mm x 11mm
• Gewicht: 249g
• ISBN-13: 9781138864054
• ISBN-10: 1138864056
• Artikelnr.: 42091818