Surbhi Dahiya

Gebundenes Buch

Indian Media Giants

Unveiling the Business Dynamics of Print Legacies

Beschreibung

Indian Media Giants is an analytical chronicle of six Indian mega media conglomerates' individual odyssey from their beginnings in the pre-independence era to their transformation into powerful business empires in the digitised modern India. The book traces media metamorphoses, contours of growth and development, travails and trajectories, organizational structures, editorial policies and business dynamics of print majors in India,

Autor

Professor and Course Director in the Department of English Journalism at Indian Institute of Mass Communication, New Delhi

Produktdetails

• Verlag: Oxford University Press
• Seitenzahl: 800
• Erscheinungstermin: 21. Dezember 2022
• Englisch
• Abmessung: 222mm x 149mm x 45mm
• Gewicht: 1492g
• ISBN-13: 9780190132620
• ISBN-10: 0190132620
• Artikelnr.: 66146576