Nikki Anderson

Gebundenes Buch

Impact

A Complete Guide to Creating a User Research Practice at Your Organization

Beschreibung

In the realm of product creation, understanding your users is the cornerstone of building life-changing products. This comprehensive guide is your key to establishing a robust user research practice within your organization, ensuring that decisions are rooted in empathy, understanding, and a deep connection with your audience.

Autor

Nikki Anderson, founder of User Research Strategist, helps user researchers become strategic decision-makers through her Substack, podcast, and speaking engagements. Known for transparency and actionable insights, she's shaping the future of research while chasing waves and geeking out over Pokémon.

Produktdetails

• Verlag: CRC Press
• Seitenzahl: 582
• Erscheinungstermin: 26. September 2025
• Englisch
• Abmessung: 235mm x 157mm x 36mm
• Gewicht: 983g
• ISBN-13: 9781041046486
• ISBN-10: 1041046480
• Artikelnr.: 73934457