Impact of Food Promotions on Children
Jyoti Vohra
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Impact of Food Promotions on Children

Food Promotions in India

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Obesity levels have reached alarming/epidemical levels across the globe including India. This is because of unhealthy food consumption habits of children. Children, today, prefer to eat unhealthy/junk foods which are frequently advertised on television and promoted in organized retail stores using attractive food promotional strategies. Consumption of these foods in large portion sizes lead to obesity, type II diabetes, hypertension and other physical and psychological disorders in children. Therefore, mothers follow feeding practices with them in order to inculcate healthy eating habits. The ...