How to Write a Good Advertisement
Victor O Schwab
Broschiertes Buch

How to Write a Good Advertisement

A Short Course in Copywriting

Versandkostenfrei!
Versandfertig in 1-2 Wochen
22,99 €
inkl. MwSt.
PAYBACK Punkte
11 °P sammeln!
Call it advertising, call it promotion, call it marketing, but whatever you call it, every business and organization depends on words with impact. You need to grab the attention of potential customers, clients, or supporters and call them to action. Few among us are born talented copywriters, that rare combination of both facile wordsmiths and natural salespeople. Most of us need some help, and even naturals can improve by studying the best. Victor O. Schwab was one of the greats. Considered a marketing master during his 44-year career, he was the copywriter who propelled Dale Carnegie's How t...