Jan Knikker

Broschiertes Buch

How To Win Work

The architect's guide to business development and marketing

Beschreibung

This indispensable book, written by one of the most influential marketers in architecture, will demystify Public Relations and marketing for all architects, whether in large practices or practicing as sole practitioners.

Autor

Jan Knikker is Partner at MVRDV, leading the Contracts, Business Development and Public Relations efforts. He leads MVRDV's branding efforts and has overseen the practice's rapid expansion into new markets, focusing on solutions for global issues through its architecture and urbanism. Jan regularly lectures internationally, at commercial and academic venues in Germany, the UK, Israel, Colombia, Austria, Australia, Kuala Lumpur, and elsewhere. He writes for various publications and was Deputy Editor of Domus 2019.

Produktdetails

• Verlag: RIBA Publishing
• Seitenzahl: 218
• Erscheinungstermin: 1. März 2021
• Englisch
• Abmessung: 234mm x 156mm x 13mm
• Gewicht: 516g
• ISBN-13: 9781859469323
• ISBN-10: 1859469329
• Artikelnr.: 60550473