Hotel's Service Standard: Reputation and Relationship Orientation
Shahzor Jalbani
Broschiertes Buch

Hotel's Service Standard: Reputation and Relationship Orientation

Excel in hotel industry by getting Sustainable Competitive Advantage and thoroughly researched best marketing strategies

Versandkostenfrei!
Versandfertig in 6-10 Tagen
24,99 €
inkl. MwSt.
PAYBACK Punkte
12 °P sammeln!
Competition in the hotel industry is high and it puts stress on top management to adopt different strategies to get competitive edge. Therefore, Hotel management is applying best marketing strategies which consist of sending birthday cards and offer discounts for dining and accommodation in order to build long term affiliation with customer and keeping their sales staff busy in doing surveys regarding the satisfaction of customers by continuously receiving their feedback. Many researchers have proved that customer satisfaction is the important goal of the firm. It is one of the most basic and ...