Home Taping Is Killing Music
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"Home Taping Is Killing Music" was the slogan of a 1980s anti-copyright infringement campaign by the British Phonographic Industry, a British music industry trade group. With the rise in cassette recorder popularity, the BPI feared that people being able to record music from the radio onto cassettes would cause a decline in record sales. The logo, consisting of a Jolly Roger formed from the silhouette of a Compact Cassette, also included the words And It's Illegal.The campaign has in recent years had its revival, as the Norwegian branch of IFPI launched a new campaign named Piracy Kills Music....
"Home Taping Is Killing Music" was the slogan of a 1980s anti-copyright infringement campaign by the British Phonographic Industry, a British music industry trade group. With the rise in cassette recorder popularity, the BPI feared that people being able to record music from the radio onto cassettes would cause a decline in record sales. The logo, consisting of a Jolly Roger formed from the silhouette of a Compact Cassette, also included the words And It's Illegal.The campaign has in recent years had its revival, as the Norwegian branch of IFPI launched a new campaign named Piracy Kills Music. The campaign has exactly the same message, same name and even very similar logos. The campaign won the Norwegian 2008 Gulltaggen award for "Best Internet Strategy" with much controversy.
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