Gebundenes Buch

Healthcare Activism

Markets, Morals, and the Collective Good

Herausgeber: Geiger, Susi

Beschreibung

Healthcare has undergone major changes in personalization, marketization, and digitalization in recent decades. Through conceptual and empirical studies from a variety of healthcare contexts, this book explores the role of activists and civil society in defining and defending the collective good in healthcare and its changing landscape.

Autor

Susi Geiger is a Full Professor of Marketing and Market Studies in the College of Business, University College Dublin, and holder of a European Research Council (ERC) Consolidator Grant, 'MISFIRES and Market Innovation', which studies activism in health care markets. Her research focuses on how complex markets are organized, with specific interests in technology and health care markets in the context of social justice concerns. She has published numerous articles on these issues in journals such Organization Studies, Business & Society, Research Policy, Entrepreneurship Theory and Practice, and Marketing Theory. She also co-edited the volume Concerned Markets (Edward Elgar, 2014).

Produktdetails

• Verlag: Oxford University Press
• Seitenzahl: 262
• Erscheinungstermin: 9. November 2021
• Englisch
• Abmessung: 237mm x 160mm x 25mm
• Gewicht: 562g
• ISBN-13: 9780198865223
• ISBN-10: 0198865228
• Artikelnr.: 61855989